Brand Guidelines & Digital Asset Management

Brand guideline hubs and asset libraries — the "where do logos / fonts / images live for the team?" question. This space is paid-heavy in 2026; OSS / free options are limited and called out explicitly. Adjacent: Design Systems & Tokens for component-system docs, File Uploads for storage.

Brand guideline / brand-portal sites

• ★ Frontify (free / Lite) — closed source; Lite tier is free; the dominant brand portal in 2026.
• Brandpad — closed source, paid; minimalist brand-guide tool.
• Notion / Coda / Confluence — free / freemium; the underrated default. A Notion page works fine as a brand wiki for many teams.
• Custom Fumadocs / Astro Starlight site — see Documentation. The right answer for design-system-led teams; integrates with token export.
• Zeroheight (free) — closed source; design-system docs that pull from Figma. Free tier limited; see Design Systems & Tokens.

Self-hosted / OSS DAM

• ★ ResourceSpace — free OSS (BSD); the most mature OSS DAM. PHP/MySQL; not pretty but it works.
• Razuna — free OSS, AGPL; older but still maintained.
• Pimcore — free OSS (GPL); includes DAM, PIM, and a CMS; heavyweight.
• Daminion — closed source, paid (one-time + free single-user tier); on-prem DAM.
• Phraseanet — free OSS; French-origin, GPL.

SaaS DAM (paid; honest about it)

• Bynder — closed source, paid; enterprise default. No real free tier.
• Brandfolder (Smartsheet) — closed source, paid.
• Canto — closed source, paid.
• Pixxio — closed source, paid; mid-market.
• Air — closed source, freemium for small teams (limited storage).
• Frontify — see above; includes DAM features.
• Lingo by Noun Project — closed source, freemium; visual asset library; modest free tier.

Asset library tools (lighter than DAM)

• ★ Eagle — closed source, paid (one-time); designer-favorite local asset library; cross-platform; not cloud.
• Lingo — see above.
• Inspo / Mosaic / Pinboard / Niice — closed source; freemium mood-board tools.
• Are.na — closed source; freemium; thoughtful research/inspiration tool.
• Notion + galleries — yes, this works.

Logo / brand mark tooling

• See Icons for Simple Icons (logos as SVG).
• ★ Brandfetch — free / freemium; pulls logos / colors / fonts for any brand by domain.
• Logo.dev — free / freemium; same idea, dev-API focused.
• Clearbit Logo API — free; one-line logo lookup.

Mood-board / inspiration

• ★ Are.na — closed source, freemium; the thinker's Pinterest.
• Pinterest — closed source, free; the obvious one.
• Eagle — see above.
• Mymind — closed source, paid; AI-tagged personal library.
• Dribbble / Behance — free; browse-only inspiration.

Pick this if…

• Team brand wiki, no budget: Notion or a custom Fumadocs site.
• Free brand portal with hosted assets: Frontify Lite.
• Self-host a DAM, OSS: ResourceSpace or Pimcore.
• Designer's local asset library: Eagle.
• Pull any brand's logo / colors / fonts by domain: Brandfetch.
• Mood-board / research: Are.na or Pinterest.