Sell Video Courses (Creator LMS)
Teachable, Thinkific, Podia, Tutor LMS, Maven — monetise courses outside a school.
You're not a school — you're a creator selling a course. The shape is different from an institutional LMS: payments, drip content, sales pages, affiliate links, email automation. Pair with video lecture hosting, a community / chat, and email / payments.
Hosted creator LMS (paid)
- ★ Teachable — paid; the long-running default; ~$39-199/mo; massive ecosystem; transaction fees on lower tiers.
- ★ Thinkific — paid + free starter; competitive with Teachable; cleaner course builder.
- Podia — paid + free; bundles courses + downloads + community + email.
- LearnWorlds — paid; more LMS-flavoured; corporate-leaning.
- Kajabi — paid; expensive (~$149/mo); bundles funnels + email + community; "all-in-one."
- Mighty Networks — paid; community-first; courses bolted on.
- Circle.so — paid; community-first; courses 2024+.
- Skool — paid; community-first; sales-flavoured.
- Heights Platform — paid; cheaper Teachable alternative.
- MemberSpace, MemberStack — paid; paywall-bolted-onto-your-site.
- Gumroad — paid (10% take-rate); the fastest path to sell a single course / file.
Cohort-based courses (CBC)
- ★ Maven — paid + free for instructors; Wes Kao + Gagan Biyani's CBC platform; the cohort-based default in 2026.
- Disco — paid; CBC + community; big in YC-class cohorts.
- Sutra — paid; CBC and "deep learning."
- Mighty Networks Live — paid; CBC features bolted onto Mighty.
- Notion + Slack + Zoom — free-ish; the bootstrap CBC stack.
Self-host (FOSS or open-core)
- ★ Tutor LMS (WordPress plugin) — GPL; the WordPress course-selling default; integrates WooCommerce / EDD / PMP for payments.
- LearnDash (WordPress) — paid; the older / corporate WordPress LMS.
- LifterLMS (WordPress) — GPL + paid add-ons; second WordPress LMS.
- Sensei LMS (WordPress, by WooCommerce / Automattic) — GPL; lighter.
- MasterStudy LMS (WordPress) — paid + free.
- Frappe LMS — see LMS self-host; MIT; can be used for paid courses.
- Course Maker / OpenLMS — Moodle-flavoured commercial hosts.
Course player / minimal stack
- Memberful + your own static site + Vimeo / Bunny Stream — paid; minimal "login + drip" stack.
- Outseta — paid; auth + payments + email; bring-your-own-frontend.
- Lemon Squeezy — paid; merchant-of-record payments + a basic course-delivery feature.
- Stripe + Cloudflare Stream + Tally + custom code — see payments
- video hosting; the bootstrap stack.
Newsletter-as-course (drip)
- ConvertKit / Kit — paid + free; sequence-based "course in your inbox."
- Substack — paid; courses via paid posts.
- Beehiiv — paid + free; same shape.
- MailerLite — paid + free; cheap drip + simple courses.
Marketplace platforms (you don't own the customer)
- Udemy — paid (50%+ take-rate via marketplace); huge audience; aggressive sales / discount policy; you don't own pricing.
- Skillshare — paid; royalty-pool model; not great per-student economics.
- LinkedIn Learning — paid; site-licence model; high-prestige but very gated.
- Coursera / edX (specialisations) — paid; partnerships only; not for individual creators.
- Domestika, MasterClass, CreativeLive — paid; juried / curated.
Pick this if…
- Default hosted, individual instructor: Teachable or Thinkific.
- Bundle community + courses + email cheaply: Podia.
- All-in-one funnel + email + courses (expensive): Kajabi.
- Run on WordPress: Tutor LMS or LearnDash.
- Cohort-based course: Maven.
- Just sell one PDF / single course fast: Gumroad or Lemon Squeezy.
- Marketplace audience over ownership: Udemy.